Author: Tahlia Irving

DA: Welcome to the world of K-Pop music videos (autoethnography)

An autoethnography through the eyes of someone who originally had no idea what K-Pop was.

As the first sentence explains, I started off with absolutely no idea what K-Pop even stood for. I knew it was some kind of music but didn’t realised what country it was from and the kind of genre it belonged to.

First glimpse at K-Pop

First things first, I got YouTube opened and started looking through all sorts of K-Pop videos. Some where similar to what I had kind of imagined and some where completely not what I expected. While watching my thoughts went from that looks super cool to what even was that and back to that looks awesome.

K-Pop Songs Chart

First thing I learnt when watching the below video was that there are genres within K-Pop, such as contemporary and rap music rather than typical pop music. The girl and boy band…

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Autoethnography methodology explianed

I have never had any close Korean friends or have ever really experience the Korean culture other than their food. For this autoethnography I really could have studied anything from the Korean culture but decided to go for a specific category that seems to be very popular. When it came to choosing the way in which I would investigate K-Pop, it started off with no plan at all, I opened YouTube and away I went. This put no pressure on how I had to experience K-Pop and put no barriers to where it could go.

In my last post I explained where the project went. It went down more of a research tunnel rather than spending hours on YouTube watching music videos. As a first timer I became more interested in the culture around it than the product itself. “the author also may interview others as well as consult with…

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Independent Autoethnography: K-Pop Music Videos

K-Pop, a word  I had heard many times while studying my media degree but until about a week ago I didn’t really know what it meant. I understood that it was a a type of music from Korea but that was about it. This lead me to the perfect topic for my independent autoethnography for BCM320 (Digital Asia). We were encouraged in class to generate ideas linking to digital Asia and topics that we knew nothing or very little about.

From Anime to online shopping in Asia there were lots of ideas thrown out but as you can probably guess K-Pop won! First thing I learnt when sharing my idea with the class was that K-Pop meant Korean popular music and the second thing was that there are a lot of genres within K-Pop.

With the field site identified the next step was to identify what data was being…

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Autoethnography explained

To start off with “Autoethnography is an approach to research and writing that seeks to describe and systematically analyse personal experience in order to understand cultural experience.” (Ellis, C. 2011)

Autoethnography is both a process and a product. As a process it is a mixture of autobiography (about past experiences) and ethnography (studies of culture’s relational practices) combined. What separates it from being an autobiography is that in an autobiography other people can be involved and other journal articles and multiple sources are used to create it. An autoethnography focus’ on an individual/personal experience of a new culture or element of a culture. As a product it can come in many different forms or presentations. Like an autobiography it must be engaging to the reader and be presented in a way that makes sense.

There are so many ways Autoethnography “The forms of autoethnography differ in how much…

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