View my DA here: https://mukbangmania.wordpress.com/
My last blog post explored memories of my youth and my encounters with Asian food. The recount of my past experiences is subject to my personal, cultural framework which have ultimately shaped my engagements and emotions towards them.
Cultural framework is embedded within and often subconsciously used throughout day to day life. It shapes values and beliefs while explaining tradition within society. Hofstede’s cultural dimensions can explain these differences among groups.
Given my initial neutral experience with the local Chinese restaurant, I was unaware of how much more there was culturally behind the food. Once I experienced the more flamboyant environment of Melbourne China town it became more of a luxury to me as it was at a far distance to where I resided. The quick and inconsistent exposure left me curious and intrigued, feelings that have never left.
With steak and veggies being the staple throughout my life, consuming something so different from the ‘norm’ of not only me but my acquaintances leads to so many questions. Growing up with a farming family I understood how I got my food and why we ate it – because we grew it, that was our farming culture, but I always wondered what their process of creation and consumption was. This was me comparing and contrasting my personal experience against existing research which Ellis (2011) argues is a key to understanding between insiders and outsiders.
Can culture dictate the way we see? Definitely.
Clusters of knowledge from both personal experience and academic research form to facilitate pathways in autoethnography (Hannah & Simeone 2018). This brings me to my current situation of combining my initial encounters and curiosity of Asian and its surroundings. Both will contribute to creating my project and enhancing my views while educating others.
In regards to my YouTube investigation, the platform itself has become a regular part of my life. Growing up with technology it adds to the way I engage in the digital side of my study, something that I am familiar and comfortable with.
Conveying understanding goes through stages and those stages depend on an individual’s cultural framework.
3. Personal relation
- Ellis, Carolyn; Adams, Tony E. & Bochner, Arthur P. (2010). Autoethnography: An Overview [40 paragraphs]. Forum Qualitative Sozialforschung / Forum: Qualitative Social Research, 12(1), Art. 10, http://nbn-resolving.de/urn:nbn:de:0114-fqs1101108.
- Hannah, M.A & Simeone. M 2018, ‘Exploring an Ethnography-based Knowledge Network Model for Professional Communication Analysis of Knowledge Integration’, Transactions on Professional Communication, vol. 61, no. 4, pp. 372-388
In terms of Asian travel, the closest I have gotten to it is driving to pick up some honey chicken from my local Chinese restaurant. Unfortunately, I am yet to fully experience travelling abroad to an Asian country and soak up all it has to offer within its culture.
Growing up in a small town, my exposure to Asian culture was minimal. I remember occasionally seeing some anime on TV, but I never actually watched it, I was more of a Saddle Club kind of girl. My family holiday in Melbourne as a child introduced me to Chinatown. The buildings were beautiful and the food we ate for lunch was even better. When I was 11 years old, two Chinese sisters started at my school. Being a town without much diversity, all the students were so intrigued by them and asked all sorts of questions about their previous home, we even wanted to organise an excursion to their village. Soon enough they pretty much became professional Mandarin teachers with everyone wanting to be their best friends. For most of us, it was our first real exposure to a culture outside our own, it was so innocent.
As I grew older and moved out into the world, I realised there was one main aspect of Asian culture I really enjoyed and couldn’t escape – the food. From sushi to tom yum we are spoilt for choice and it’s all delicious.
As much as I love what is on offer here in Australia, I am still intrigued by what else is out there. Video platform YouTube is where I do most of my research on these unknown foods. Japan is probably the most commonly featured country in my viewings I mean who wouldn’t want to try all those flavours of KitKat?!
Or try canned bread from a vending machine? Maybe that isn’t for everyone…
It is so interesting to see all the different foods and flavours I am yet to try. You can see the culture embedded within the products, they reflect the needs and wants of the nation in the form of flavour.
Over the past two years, a trend that started in South Korea has really taken over YouTube with ‘mukbang’s’ becoming common content on many popular vlogger’s channels.
The word ‘mukbang‘ is a combination of ‘meokneun’ which means eating and ‘bangsong‘ which means broadcast.
The individual’s film themselves eating while answering questions from their viewers or subscribers.
I think the exploration of food and its consumption via YouTube could be a good topic to study for my autoethnography project. Food is something everyone enjoys and can relate to, I mean we literally need it to stay alive.
The film screened this week in BCM320 digital Asia was Akira, a Japanese anime film released in 1988 and directed by Katsuhiro Otomo. Set in 2019, a motorcycle gang in a post-apocalyptic world struggle to protect themselves from the infectious evil of both civilians and political authority in Tokyo.
This was my first real exposure to anime. It was very different from the usual western cartoons I am familiar with. I associate these colourful moving pictures with my childhood and innocence, but Akira definitely challenged my views. It was a much more mature film regarding its underlying messages in comparison to the Western culture cartoons I have consumed.
Live-tweeting this tutorial sparked more interesting conversations than the previous week. The film’s plot I feel brought scary realities into play. The depictions of a furious, corrupt, power-driven world can definitely be seen amongst certain hierarchies in society.
For me, a futuristic film focused on the elements of such mature themes such as political power and violence rather than new technological inventions was very refreshing. The friendship between Kaneda and Tetsuo is something I think should be viewed by everyone. Akira is definitely a film ahead of its time with its continuing relevance throughout decades past with a strong focus on personal and authoritarian relationships. Scenes felt so raw and real at times. Even though the blood was animated, and the sound effects created by production the violence still made me sick. I found this very weird as I have watched many films in my life so far that has included extreme violence and it did not make this big of an impact.
Through background research of the film and information shared on the Twitter hashtag, I was surprised to see how often Akira has been used as inspiration for many people in their creative works, in particular, Kanye West. Relating to the setting of the film, it was quite intriguing to also find out this now 30-year-old film almost predicted the future with its mention of Tokyo hosting the 2019 Olympics when they are in fact hosting the 2020 Olympics.
“Autoethnography is an approach to research and writing that seeks to describe and systematically analyse personal experience in order to understand cultural experience” (Ellis, 2004, Holman Jones, 2005)
My understanding of autoethnographic methodology is that an individual is giving a recount of a past experience assisted by secondary research regarding the subject of discussion. Ellis et al (2011) communicate the practice of ethnography as culturally conducted studies that have a purpose to educate those unaware or in need of assistance to understand particular a culture and its elements.
Some of the methods of research commonly used when conducting a study are journal articles, interviews and photographs. To be considered as valuable in an autoethnographic study, sources go through a process of analysation. Ellis et al emphasise the need to comparing and contrasting personal experience against existing research. They also state the importance to produce a product that demonstrates reliability through fieldwork, aims to reduce generalisability and heighten validity of their study.
I believe autoethnography is crucial to progression within the world due to its deep cultural exploration. The ability to make something familiar to one’s unaware or even ignorant self has the ability to create a chain of education and the passing of information.
Note: Due to absence in week one I was requested by my tutor to blog on week two’s screening.
This week in BCM320 Digital Asia the movie screened was ‘State of Play’, released in 2013 and directed by Steven Dhoedt. The ethnographic documentary followed the competitive journeys of both professional and up and coming youth gamers in South Korea who played the popular 1998 computer game, ‘Starcraft’.
The area of Asian cinema or South Korean cinema to be specific, is a new concept to me. I have never really engaged with it before. Coming from an Australian background I have only ever really been exposed to Western media. Growing up with the internet and being a digital native meant that the world of Asian cinema was never really hidden from me or hard to find I just never sought it. It’s not that I do not have an interest in it I just became too comfortable in the concentration of Western media that I forgot there was much more to be discovered outside of it.
Live-tweeting using the class hashtag is encouraged and I think it definitely heightens the overall film experience. It allows fellow classmates to share and view extra information that provides a better understanding of the film with added context, such as the backstory of the game itself and the Korean gaming culture as a whole. Live-tweeting also allows the expansion on subjects discussed within the film, for example, gaming as a possible Olympic sport in the near future. It sets up a friendly and relatable space and online community that the class can use to come together as one to either discuss, educate or simply have a joke among one another in relation to the screening.
In terms of how I make sense of the film, luckily due to my involvement in gaming culture I could partially understand the passion and frustration within the roller-coaster of winning and losing. I think on a personal level as well it is easy to relate to their journeys of hard work the individuals put in to achieve their professional dream. This translates to our own goals we set out to complete in life which isn’t always easy.
Overall I think the film was an interesting take on how big the gaming industry is and its success to the point of providing professional employment with large salaries for those with talent. From my first experience with Asian cinema, I am definitely looking forward to what is next.